The Challenge
Gift purchases often happen around birthdays, anniversaries, festivals, and special occasions. Customers who bought once may not remember the store when another gifting occasion comes around.
Without a structured way to reconnect with previous buyers, brands can miss opportunities to generate repeat orders from their existing customer base.
The Solution
Turbodev helps the store run targeted customer re-engagement campaigns through WhatsApp.
- WhatsApp broadcasts: Share relevant offers, new collections, and seasonal gift ideas with eligible, opted-in customers.
- Customer segmentation: Target suitable customer groups using available purchase and engagement information.
- Remarketing journeys: Follow up with relevant customers based on their interactions and purchase history where supported.
- Revenue attribution: Track campaign performance and identify orders attributed to the activity.